Cheese shop Jokkmokk is moving from the Tongelresestraat to the Matchbox building at Strijp-S, and will continue under a new name: KOST Kaas & Delicatessen. Owner Jaap wants to create a place where people feel at home: “You come for the cheese, but you stay for the chat.”

The move fits his wish to find a location that better matches his customers and the vibe of the shop. According to Jaap, Strijp-S has huge potential: a diverse mix of residents, a central location, and plenty of opportunities to collaborate with other local entrepreneurs.

The new 90 m² store will offer even more variety: specialty cheeses, signature sandwiches, vegan cheeses, and other delicacies. The rebranding – including the new name, style, and logo designed by Johan Moorman – marks a fresh new chapter.

Opening: Jokkmokk will close on December 31, 2025, and KOST will open in February 2026 with a soft launch. In March, the grand opening month, visitors can expect all kinds of fun activities, tastings, and guest appearances from local producers.